Break out of the Pattern is campaign for Safe Horizon that we developed for an advertising class. Safe Horizon is an organization focused on helping victims of abuse and violence build a better life. Abuse is a very delicate topic, therefore depicting violence visually can trigger negative memories for victims of abuse. Many of these victims wouldn't think of changing their current situation for fear of it worsening or are possibly in a state of denial. We wanted to create an awareness for these victims of this very resourceful and helpful organization in a way that wasn't visually traumatic, in order for them to raise their voice and possibly change their circumstances. During this project we met with the team of Safe Horizon to get their input and feedback.

Models: Annie Yang, Patricia Sirera, Simon Whitelaw
Video Editing: Eva Maria Gross
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